Our team at Motionstrand works hard to elevate ourselves above a congested digital marketplace. Being recognized by Medical Marketing & Media (MM&M) magazine adds fuel to our already burning fire. Recently named as one of MM&M’s “9 Under the Radar Healthcare Agencies to Watch,” we’re grateful to be recognized as up-and-coming experts in the digital industry.
In the article, MM&M, a publication for those in the healthcare marketing and communications fields, asserts that today “every healthcare agency bills itself as a ‘digital specialist.’”
However, MM&M knows we know digital and mentions our team as actually “ranking high on that digital specialists list,” and references our longtime partnership with Avanir Pharmaceuticals. We appreciate MM&M looking deeper into our work on the Avanir Pharmaceuticals website. Avanir seeks to provide relief for patients suffering from symptoms of central nervous system disorders through new medical and pharmaceutical treatments.
After being Avanir’s digital agency for over six years, we’ve become as passionate about their cause as they are. When they asked us to spearhead their main website redesign, we didn’t take the task lightly. We took the lead on digital reporting, lead nurturing and email evaluation, and general digital brand consulting.
The results? A dynamic, responsive model with a clear call-to-action.
Avanir’s new design is bold, showcasing the company’s ingenuity and affection for their work. Through infinite scroll, we were able to guide users through Avanir’s story, incorporating their values and pharmaceutical knowledge. We were on a quest to create a design with a calling. The new site had a mission to drive awareness for symptoms of CNS disorders, and motivate healthcare professionals to work with Avanir.
Mission accomplished.
Check out MM&M’s “9 Under the Radar Healthcare Agencies to Watch,” full list.