case

Founded in 1938 and a Fortune 500 company for more than 56 years, Owens Corning has continued to grow as a market-leading innovator of glass fiber technology. The company produces a host of products and equipment that can be found in cars and computers, optic fiber cables, pipes, bridges, hockey sticks, tennis rackets and much more.  Recently Owens Corning and Catapult Thinking needed to launch a new product line with full tradeshow support; they turned to Motionstrand to design and produce a fully interactive and looping billboard animation.

 

solution

Motionstrand created high-definition looping video content to showcase Owens Corning
Energy-Complete product storyline at the International Builders show. Services provided by Motionstrand included: strategy development, storyboarding, custom flash, full production, and interactive media development with a focus on social channels. 

 

tools / languages used

Flash, AfterEffects, Adobe Creative Suite

 

in collaboration with

additional project information

compositions